5asec is the world's Leading retailer in textile care and treatment, focused on client's satisfaction. It first started in France and has become a worldwide name since then. The first store opened in Egypt in 2011; it currently operates 12 stores in Egypt. Before starting, the team was sent to Switzerland for a training program. Basic services like dry cleaning, washing, and ironing can be found at 5asec, as well as a wide range of services such as carpet care, finishing treatment, water proofing, moth repellent, and dust-mite repellent. Each store owns vans that offer pickup and delivery services. 5asec started the B2B2C model in Egypt in 2014, and has acquired a large number of clients since then including the biggest corporates, real estate developers, banks, and embassies.